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Alexandra Rojas
Board Member
She serves as Academic Director for the Medicine Program at Universidad Militar Nueva Granada in Colombia. With a medical background from Universidad de Los Andes and extensive experience in public health education and academic leadership, she fosters excellence in health systems strengthening and community health literacy. Alexandra’s strategic insight into medical curricula and her passion for accessible, culturally responsive learning make her a key ally in advancing HAI Global Foundation’s vision.
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Nicole Pulido
Board Member
She is a mental health professional and behavior specialist with a deep commitment to inclusive, community-centered care. She holds a Bachelor’s degree in Psychology from the University of Florida and a Master’s degree in Couple and Family Therapy from Nova Southeastern University.
Nicole brings valuable insight into emotional well-being, family dynamics, and culturally responsive health services. She has worked extensively with children with autism, provided crisis counseling through the 988 hotline, and served as a medical interpreter for Spanish-speaking populations. Her experience across clinical, educational, and home settings reflects a grounded, human-centered approach to health—making her a vital contributor to HAI Global Foundation’s mission of equitable habit change and preventive care.
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Maria del Pilar Rincón Pérez
Co-Founder and Chief Executive Officer (CEO)
A strategic marketing expert and certified health coach with over a decade of experience in the fast-moving consumer goods (FMCG) industry. As Co-Founder and CEO of HAI Global Foundation, she brings a unique blend of commercial strategy, human-centered design, and product innovation to the organization’s mission of transforming health habits through scalable, culturally grounded solutions.
She has led brand development and innovation pipelines across diverse food categories—including infant nutrition—at major multinational companies. Pilar holds a degree in International Business Administration from Universidad de La Sabana and a Master’s in Marketing from Ulster University. She is also a graduate of the Institute for Integrative Nutrition.
Claudia Tatiana Rincón Pérez
Founder
She brings over 25 years of experience in social development, with a focus on poverty reduction, social protection, livelihoods, women’s empowerment, and gender-responsive solutions. Her work has supported more than 160,000 households in moving out of extreme poverty across Latin America and Africa.
Tatiana holds advanced degrees in Finance and International Affairs from Externado University (Colombia) and an M.A. in International Development from Carleton University (Canada). She believes that everyday habits—around food, physical activity, and wellbeing—when supported by technology and AI, can become powerful drivers of health equity and systemic change.
Together we can break the cycle
Inspiring change through AI - powered solutions
To empower individuals and communities facing barriers to health education by providing the knowledge, tools, and support needed to build healthier lives, prevent and reduce the burden of non-communicable diseases (NCDs).
Mission
A world where everyone has the power, knowledge, and opportunity to lead a healthy life and reach their full potential.
Vission
What we stand for
We believe health is a right, not a privilege. That’s why we make sure everyone—no matter their background or circumstance—has the knowledge and tools to care for their wellbeing and build a healthier future.
In a world full of quick fixes and unproven advice, we stand for what is real, ethical, and evidence-based. We commit to offering only what works—grounded in science, delivered with care, and shared with honesty and transparency.
We know that lasting change starts small—and that it’s habits, not just knowledge, that shape our health. That’s why we use the best of behavioral science to support people in making small, daily shifts that add up to a lifetime of wellbeing.
We track our work, measure it, improve it, and scale the solutions that bring real, measurable results to the people who need them most. We seek cost-efficiency, measure our impact, report it clearly, and hold ourselves accountable.
We believe the future of health must be inclusive. By using simple, accessible tech and creative ideas, we bring health education and habit-support tools to people often left behind by traditional systems.
We don’t work for communities—we work with them. From local leaders to health workers to families, we build every program in collaboration with those who live the reality, ensuring solutions are relevant, respectful, and lasting.
Behind every statistic is a story. We meet each person with empathy and respect—honoring their experience, their culture, and their right to live a healthy, dignified life.
Founders and Leadership
Nicole Pulido
Board Member
She is a mental health professional and behavior specialist with a deep commitment to inclusive, community-centered care. She holds a Bachelor’s degree in Psychology from the University of Florida and a Master’s degree in Couple and Family Therapy from Nova Southeastern University.
Nicole brings valuable insight into emotional well-being, family dynamics, and culturally responsive health services. She has worked extensively with children with autism, provided crisis counseling through the 988 hotline, and served as a medical interpreter for Spanish-speaking populations. Her experience across clinical, educational, and home settings reflects a grounded, human-centered approach to health—making her a vital contributor to HAI Global Foundation’s mission of equitable habit change and preventive care.
Alexandra Rojas
Board Member
She is a mental health professional and behavior specialist with a deep commitment to inclusive, community-centered care. She holds a Bachelor’s degree in Psychology from the University of Florida and a Master’s degree in Couple and Family Therapy from Nova Southeastern University.
Nicole brings valuable insight into emotional well-being, family dynamics, and culturally responsive health services. She has worked extensively with children with autism, provided crisis counseling through the 988 hotline, and served as a medical interpreter for Spanish-speaking populations. Her experience across clinical, educational, and home settings reflects a grounded, human-centered approach to health—making her a vital contributor to HAI Global Foundation’s mission of equitable habit change and preventive care.
Contact Us - Get Involved
Join us in building healthier communities worldwide. Connect with HAI Global to learn more about our programs, partnerships, and how you can make a difference.
Contact Us: info@haiglobalfoundation.org